FAQ for Retailers Using the Smart Products Service


What will your website look like when you use the Smart Products service?
You have 100% control over the look of your website. You can use your own website or our Bridge Store ~ View examples

Syncing and Products

Can you sync products with any Smart Products brand?
You can request to sync products with any of our partner Smart Brands. The brand may approve or deny this request. This is the equivalent of asking someone to be his or her friend on Facebook.

To sync products with a Smart Products brand, you will first sync with the brand. For example, if you want to sync with Herend's 4,000+ products, you will send Herend a sync request. (Syncing allows all of Herend's items to appear in your Bridge Store without any work needed by you.)

When syncing products with a Smart Brand, can your store pick only the SKUs that it carries or does it have to display all the SKUs?
You can show what you'd like. By default, you sync all of the Smart Products from the Smart Brand. Then, you can choose to 'hide' patterns or specific items. As such, your website starts with 100% of the Smart Brand's offering and then your narrow it down as you see fit. In order to better compete with Amazon and other large online retailers, we encourage you to show as many products as you can.

Can you add any product to your Bridge Store?
Yes. You can add any item that you want to your Bridge Store. Please learn more about the Bridge Store here.

Do Smart Products work with your bridal & gift registries?
Yes. Smart Products can power your bridal registry. If you use the Bridge Store, it comes with an online gift registry store.

Your business would like to export Smart Product data. What data does the export include?
The export includes complete product information including prices, professional pictures, and product dimensions. Retailers use this data to import into their own website and POS. Retailers use e-commerce software such as Magento, Shopify, and Squarespace.

What format does the export come in?
XML, Excel, and CSV.
Please learn more about the data that Bridge shares via the export feature here.


How do you get notified of an order?
When you use the Bridge Store, you will receive an email. You will also get email reminders. In addition, you can login and view order notifications.

Do you fulfill the order or is it drop shipped from the vendor/manufacturer?
This depends on the order type. There are two primary order types: general public orders and gift registry orders. For general public orders, if you have the item in stock, you will ship it. If you do not, you'll likely wish to have it drop shipped. (Please note: a few brands do not drop ship directly to the customer.) If you do not want to have the item drop shipped, the item ordered will be shipped to your store, then you may ship it to the customer.

What if your store doesn't want to drop ship items?
You can set your Bridge Store to just allow customers to browse items. If you choose this option, we'll replace the 'Add to shopping bag' button with your telephone number. In this way, you are assured that customers can't order items that you don't stock; they will have to call to place the order.

How do you get paid?
Your Bridge Store can accept all major credit cards. Please inquire with us how to set up this feature.

Domain and Access

Can you use your own domain name?
Yes. Whether you use the Bridge store, or copy our data, you can use your own domain name. When you use Bridge Store as your primary site, please ask us about adding the 'domain masking service.'

Pricing for Service

How much does the Smart Products service cost?
Plans start at $0 a month.

Does Bridge charge you a commission on orders placed via its software?
No. Plans are billed at a flat rate per month starting at $0/month. As such, you can sell items and pay us $0.

Which services are eligible for the free trial?
Bridge Store is eligible for the free trial. Bridge's data stream membership does not include a free trial.

Additional Information

Questions about the Bridge Store?
Please visit our Bridge Store FAQ page.

Have more questions about how Bridge works?
Please visit our Support Portal.