Barcodes, first introduced in the 1960s, have come to symbolize shopping. Bridge, which helps unite the retail industry and make shopping easier, sought to pay tribute to the mighty little barcode. We transformed our logo into a barcode-like tribute.
I didn't know that an early use for barcodes was: railroad cars. The barcode would convey the car's owner and contents. Learn more: https://en.wikipedia.org/wiki/Barcode
PS-Years ago, I started a travel accessories company called Air Wear
that relied on barcodes. I juxtaposed a city's three-letter airport code, a barcode, the longitude, and a silhouette of a plane to make a unique design for each location. I created designs for more than 120 cities including Paris, New York Seattle, Moscow, Berlin, and my hometown Rochester. Here I'm showing the design I created for London. See more designs: http://www.myairportcode.com/
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