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+ Bridge in the News - Bridge in the News
September 17
WSJ: Shipping costs rise 20x
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WSJ: Shipping costs rise 20x
September 17, 2021
Today's WSJ shares that the increasing cost of shipping is affecting prices and driving up inflation. 

Read the full article at: https://www.wsj.com/articles/rising-shipping-costs-are-companies-latest-inflation-riddle-11631784602?page=1
 

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September 15
Garden & Gun: 2 Bridge Brands Featured
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Garden & Gun: 2 Bridge Brands Featured
September 15, 2021
Nice to see Bridge partner brands Vagabond House and Vietri featured in this month’s Garden & Gun issue. 

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September 3
Is Inflation Hurting Your Store?
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Is Inflation Hurting Your Store?
September 3, 2021
In the news each day, there are reports of price increases (inflation) that average 4%. When a product's price increases 4% or 45%, this often hurts a retailer. Reason: the retailer may not know about this price change till after it has sold the item. Therefore, the retailer sold the item at 45% less than what it should have. If the item is a special order and the retailer does not have it in stock, it may barley make a profit on the order. 

Bridge's product sharing service helps ...
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August 31
New Feature: More Easily Manage a Gift Registry
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New Feature: More Easily Manage a Gift Registry
August 31, 2021
Your Bridge has a new feature that lets you more quickly manage your registries. You can now see all four pages that relate to a gift registry: 
  • Registry List
  • Edit Registry
  • Gift Purchases
  • Accounting

Please note: you (the merchant) can only see this sub navigation when you are logged in.

Previously, the links to these pages were in separate spots and not as easy to navigate to.

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August 30
Fighting Inflation
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Fighting Inflation
August 30, 2021
The Wall St. Journal shares that prices are rising on many products and retailers are turning to software to help them cope.

Bridge helps more than 800 stores fight the downsides of inflation. Our Smart Products service allows brands to instantly raise prices for their products on a retailers' Bridge Store--thereby helping the retailer limit loses.  In contrast, stores that do not use Bridge are much less likely to raise prices on time and therefore more likely to lose money on an order....
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Wednesday, Jan. 5, 2022 - Tuesday, Jan. 11, 2022
Dallas 2022
Event Date: Wednesday, Jan. 5, 2022 - Tuesday, Jan. 11, 2022
 
Dallas 2022 Event: Wednesday, Jan. 5, 2022 - Tuesday, Jan. 11, 2022 We'll see you in Dallas in 2022 :)

We'll be at the trade show. We're happy to meet with you to review your account, show you new features, and help you boost your online business. 

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August 26
Bridge Welcomes Golden Rabbit
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Bridge Welcomes Golden Rabbit
August 26, 2021
We are pleased to announce that Golden Rabbit has joined Bridge and the Smart Products program.

Golden Rabbit is a leading manufacturer of enamelware dinnerware, kitchenware, and cookware. From oven to table to dishwasher, Golden Rabbit Enamelware is fully functional without forgetting the fun.

Golden Rabbit and its 678 products are ready for syncing.

View the Golden Rabbit offering on Bridge here:
https://goldenrabbit.bridgecatalog.com/collections.cfm/GoldenRabbit

To sync with ...
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Tuesday, Jan. 11, 2022 - Tuesday, Jan. 18, 2022
Atlanta 2022
Event Date: Tuesday, Jan. 11, 2022 - Tuesday, Jan. 18, 2022
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Atlanta 2022 Event: Tuesday, Jan. 11, 2022 - Tuesday, Jan. 18, 2022 We'll be at the Atlanta trade show in 2022. Show dates: Tuesday, January 11 – Tuesday, January 18, 2022.

Please contact us to review your account and new Bridge features. Let's grow your business in 2022 :)


Learn more about the Atlanta show:
https://www.americasmart.com/en/Markets/Market-Dates-and-Hours

 

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August 23
Bridge Means Business
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Bridge Means Business
August 23, 2021
We pity the fool that wastes time at a computer!  Save time, save money. Join your business friends on Bridge.

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August 23
Small Pieces Of Paper / Big Trends
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Small Pieces Of Paper / Big Trends
August 23, 2021
Most industry trends can be drawn on a napkin—or a 8.5” x 11” piece of paper.  I’ve found that drawing operational structures leads to clarity and helps illuminate future trends.  

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August 22
Brands Are Cutting Out Stores Thanks to Facebook, Instagram, and Soon Twitter
 
Brands Are Cutting Out Stores Thanks to Facebook, Instagram, and Soon Twitter
August 22, 2021
I've watched brands use social media to do an end-run around retailers.  A recent article from RetailDive substantiates this. Excerpt:

"75% of social media users said they increased their purchases from brands they follow... A 2021 study from NPD found that 51% of survey respondents said they bought items thanks to content in their Facebook and Instagram feeds."

Translation: 75% of shoppers bought more from brands directly--which is bad for retailers.  The article ...
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August 21
It's Your Business to Be Happy
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It's Your Business to Be Happy
August 21, 2021
"Are you happy?” That’s a question you may ask yourself. Your parents and friends also likely inquire (I hope!).  While it may seem flaky to say, happiness is important. This topic was the subject of Dr. Edward Diener, who passed away in April of this year. Dr. Diener, who studied happiness and earned the moniker “Dr. Happiness,” reported that happiness often correlates with social relationships, being with others, and not being alone. 

Reading his ...
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August 18
HFN: Bridge Experiences Record Growth
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HFN: Bridge Experiences Record Growth
August 18, 2021
Happy to see industry publication HFN sharing Bridge's growth with its readers. 

Read the article at HFN:

https://www.hfndigital.com/industry-news/bridge-boasts-record-surge-in-membership/
 

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August 18
You Weren’t Born to Update Your Website
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You Weren’t Born to Update Your Website
August 18, 2021
This advertisement reminded me of our goal at Bridge: save you time. You weren’t born to update your website.  Many retailers report that Bridge cuts their website maintenance by 80%—which means 80% less time in front of a computer.  

We save Kenny Cohen, owner of Contemporary Concepts in Pittsburgh, PA, hundreds of hours each year.  He remarked about Bridge:

"When we switched to Bridge Store, we cut our website maintenance costs by 86%. Instead of ...
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August 10
Giving Retailers a Shot at Success
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Giving Retailers a Shot at Success
August 10, 2021
I spotted this tequila advertisement today in New York City.   The first thing that came to mind was not spring break, but rather a riff on the ad’s tagline. I thought, “ ‘Independent store’ does not mean selling alone.” Bridge helps more than 800 independent stores team up to share products and resources. We make running an online business easier. We give them a ‘shot’ at winning online.  That’s something we can drink to. 

 
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August 5
Do You Want to Meet Like-Minded Retailers?
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Do You Want to Meet Like-Minded Retailers?
August 5, 2021
You own a successful retail shop. Would you like to meet other successful store owners? HTI is a good spot to start. 

HTI is an association that helps build better relationships between 125 independent kitchenware retailers. HTI helps stores:
  • Connect with other store leaders.
  • Share insights and solutions about retail.
  • Learn about over 200 housewares vendor members.
  • Succeed financially.
  • Receive discounts.  HTI negotiates and obtains vendor discounts and provides 
...
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August 5
Tableware Today: Our brand partners promote Bridge
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Tableware Today: Our brand partners promote Bridge
August 5, 2021
Happy to see our brand partners promoting Bridge in this month’s issue of Tableware Today. 

In each advertisement, the brand showcases Bridge’s ‘B’ logo. 

The brands show the logo so that retailers reading the publication will know that they can easily sell online the products shown in the advertisement. Since e-commerce makes up 40% of sales, retailers increasingly want to sell in their stores ‘digital friendly’ brands like our Smart Brand ...
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August 4
Video: Indie Store Sassafras Saved More Than $1,000 and Months of Work (Video length: 6 minutes)
 
Video: Indie Store Sassafras Saved More Than $1,000 and Months of Work (Video length: 6 minutes)
August 4, 2021
This video shares how Bridge helped gift shop Sassafras in Mississippi. We helped Nancy, the owner, setup an online store and gift registry filled with 12k products in under 2 hours for free.

Visit Nancy’s Sassafras Bridge Store:

https://sassafras.bridgecatalog.com

Open a free Bridge account: http://www.bridgecatalog.com

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July 30
Press Release: Bridge Membership Surges 50%
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Press Release: Bridge Membership Surges 50%
July 30, 2021
For Immediate Release

........................................................

MEMBERSHIP SURGES 50% IN E-COMMERCE COMMUNITY
Online Shopping Boom Drives Retail Industry to Team Up On Bridge

NEW YORK, NY, July 30, 2021 – Bridge, an e-commerce community, reported a record increase in membership as the pandemic continued to rattle the retail landscape. In the last 12 months, 275 retail stores joined Bridge, bringing the total membership to more than 826 stores—a 50% increase. ...
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July 29
New Smart Brand Member: Messermeister
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New Smart Brand Member: Messermeister
July 29, 2021
Bridge welcomes Messermeister as the newest member of our Smart Products program.

Founded in 1981 by Bernd Dressler, Messermeister is a leading manufacturer of premium handcrafted chef's knives, kitchen cutlery, and cooking tools -- the go-to brand for everyone, from professional chefs to at-home cooks. Women-owned & California-based.

Messermeister and its 433 products are ready for syncing.

View the Messermeister Bridge offering here:
https://messermeister.bridgecatalog.com/...
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Next page

Bridge in the News
HFN: Bridge Experiences Record Growth
August 2021
HFN: Bridge Experiences Record Growth

Press Release: Bridge Membership Surges 50%
July 2021
Press Release: Bridge Membership Surges 50%

Four Trade Publications Report on Bridge's Growth
July 2020
Four Trade Publications Report on Bridge's Growth

HFN Editor Praises Bridge
March 2020
HFN Editor Praises Bridge

Seminars Offer Strategies for Independent Stores
January 2020
Seminars Offer Strategies for Independent Stores

Tableware Today Article: Chart Your Future Before Big Tech Does
November 2019
Tableware Today Article: Chart Your Future Before Big Tech Does

HFN Publishes Jason Solarek's 'Letter to the Editor'
May 2019
HFN Publishes Jason Solarek's 'Letter to the Editor'

HFN Shares Juliska is Joining Bridge
March 2018
HFN Shares Juliska is Joining Bridge

HFN Reports Bridge's Product Syncing Service Helps Indie Stores
January 2018
HFN Reports Bridge's Product Syncing Service Helps Indie Stores

Bridge Brand Conference
June 2017
Bridge Brand Conference

HFN Magazine: Bridge Crosses $2 Million in Registry Sales
December 2016
HFN Magazine: Bridge Crosses $2 Million in Registry Sales

HFN Magazine: Bridge Passes $1 Million Milestone in Registry Sales
November 2015
HFN Magazine: Bridge Passes $1 Million Milestone in Registry Sales

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