News from Bridge
Below please find news about Bridge and the retail industry. To view more news, please visit Bridge's Chalkboard.


January 31 How do you get more customers into your store? Take a page from Walmart: offer a discount for in-store pickup. Walmart knows that shoppers buy more when they come into a store. Giving someone $5 off when they spend $20 is a win-win. Bridge will be bringing this feature to your software in 2018. http://help.walmart.com/app/answers/detail/a_id/1698/~/pickup-discount...
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January 30 Is your business competitive? Check out the $50 sign up bonus that Michael C Fina and Zola are giving to brides. Will a bride register with you--or them? Your Bridge software makes it easy for you to offer new registrants a $50 sign up. This $50 is good for an in-store gift card. This is a smart way to stay competitive and get brides in the store. Please ask us how to use this feature. ...
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January 30 How does Bridge’s selection compare to the ‘biggies’? Walmart has 10 million items and Amazon has 250 million. Bridge has 60k. We’re a seed that’s gonna grow. :)...
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January 29 What should your business do in 2018? The first step: get this new book from indie store owner and author Carol Schroeder. In this 4th edition of this famous series, Carol tackles the Amazon topic, new ways to succeed in this era, and even offers downloadable forms. The book is $19.95. There are 2 easy ways to buy this book: 1. Directly from Carol on her store's website: https://orangetreeimports.com/speciality-shop-retail...
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January 27 Congrats to Laura May and the team at Ivy House: they are the first store to get more than 300 reviews! Great job! You not only got 300+ reviews, you have an average rating of 4.9 out of 5 stars. Wow, your customer service is excellent! ;) Check out the 300+ reviews here: https://theivyhouse.bridgecatalog.com/reviews.cfm ...
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January 27 How do your cooking pans stack up against other pans? Check out this product review by Wired magazine to learn about 'concavity' and how to judge a good pan. https://www.wired.com/review/review-made-in-cookware...
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January 27 Nice to see Smart Brand partner Joseph Joseph featured in today’s WSJ. The WSJ picked its favorite items from Maison & Objet. ...
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January 27 Amazon sales decreased between 9% - 29% when it stated charging tax on purchase. It currently only charges tax on things it sells—not things by third parties which account for maybe 60% of its sales. If we want to help Main Street, we have to collect tax on internet purchases. That will level the playing field and financially help our schools, roads, and communities. Let’s hope the Supreme Court overturns Quill. ...
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January 25 Cormac Kinney, founder of a new online jewelry rental service called Flont, made an observation that I liked. He said: “Look at software. People don’t buy it anymore—they subscribe to it. A lot people don’t buy cars anymore—they use Uber, Zip Car or lease them. No one buys computer servers anymore—they use Amazon, Google or Microsoft. All the things that we used to buy is now a service." I agree with Cormac. And there is a good reason that 'software as a service' is good for retailers. Any s...
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January 25 We're happy to see research group L2 compliment Smart Brand member Versace. Excerpt: 2017 marked a year of successes for Versace: a much-talked-about fashion show, a tribute collection paying homage to founder Gianni Versace, a collaboration with Bruno Mars, and Donatella receiving the British Fashion Council’s Fashion Icon of the Year Award. The year also marked a digital growth streak for Versace, as the brand jumped from Average to Gifted in L2’s Digital IQ Index: Fashion. ................
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January 25 Toys R Us to close 182 stores. Sadly, private equity firms loaded it with too much debt. And it made some key strategy mistakes. ...
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January 25 Nice to see Bridge Smart Brand member Pampa Bay in this month’s Tableware Today. ...
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January 25 Nice to see Bridge coach Diane Seidle in this month’s Tableware Today. Diane shares some marketing tips. ...
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January 25 Good business advice from Forbes: https://www.forbes.com/sites/forbesbusinessdevelopmentcouncil/2018/01/23/want-to-see-greater-sales-success-incorporate-these-nine-habits-into-your-routine Summary: Want To See Greater Sales Success? Incorporate These Nine Habits Into Your Routine 1. Record Your Calls And Discuss With A Coach ...
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January 23 Cash-rich shoppers want their shopping to be quick and easy via their mobile phones, reports today’s Times. Aka: they are increasingly likely to not want to spend time in a physical store....
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January 22 Nice to see Smart Brand members Moser and Anna Weatherley in Dallas magazine’s Paper City. ...
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January 22 Salisbury’s Joe Bernstein knows how to ‘bee’ in the moment at Dallas. Good to see you, Joe. ...
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January 21 Want to see a store that knows how to sell? Visit the Ivy House in Dallas which is led by Laura May. ...
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January 20 At Dallas Market Center talking to customers about Bridge. Thanks Sonny for the pic!...
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January 20 Nice to see Royal Crown Derby on the cover of Paper City magazine in Dallas. ...
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What is Chalkboard?

Chalkboard helps businesses in the retail industry share news, events, and files. Friend businesses that you do business with and start sharing. Learn more about Chalkboard
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Jason Solarek
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