Search Results for "gartner": 5 results


What grade would you give our industry for being ready in terms of online operations? After watching this video, you may have a better ability. This video by Gartner L2 market research ranks the top B2B companies and shares what is needed to prepare your business:

https://www.youtube.com/watch?v=W0KESHW2KaE&feature=youtu.be




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gartner l2 b2b john deere


Shared: June 17, 2019

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Think that you've seen the most of Amazon? They're just getting started. They're building distribution centers across the country, further solidifying their position.

Ohio's Amazon distribution center count will go from 3 to 8.
New York's distribution center count will go from 1 to 3.
Georgia's distribution center count will go from 5 to 7.

We are at the beginning of retail change--not the end.

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amazon retail distribution centers


Shared: May 12, 2019

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Does your brand have a high 'digital IQ'? Gartner shares that 62% of brands that deal with B2B have a low digital IQ.

Excerpt:
"B2B companies have historically relied on manual and in-person methods to market and sell their products. Those include connections made at trade shows, tried-and-true sales team relationships, and channel partner agreements that have been in place for eons...[sic] Manufacturing brands must dramatically advance their digital competencies to k...
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gartner b2b digital competency digital IQ

April 10, 2019

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How do you get more customers to see your products? Tip: make your product names longer. Fill them with keywords and descriptive text.

Market research firm Gartner shares that a hair care line that ranks well on Amazon has 3x the number of words in product name and description areas as other brands.

Excerpt:

Maple Holistics’ current best-selling product, Biotin Shampoo, has 338 words in its product description and 35 words in the title and lists key ingred...
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gartner l2 amazon keywords SEO

March 27, 2019

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Gartner shares that most consumers start their purchase for a brand by using search. Search beats e-mail and social, which makes sense. If you wanted to buy brand X, wouldn't you just go to Google and search for "X"? Of course.

Which then leads us to this point: how well does your business rank for your brands? If a customer Googles brands that you sell, such as X, Y, and Z, where do you rank in Google?

Check out Gartner L2's article here:
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gartner l2

March 13, 2019

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