Search Results for "b2b": 4 results


What grade would you give our industry for being ready in terms of online operations? After watching this video, you may have a better ability. This video by Gartner L2 market research ranks the top B2B companies and shares what is needed to prepare your business:

https://www.youtube.com/watch?v=W0KESHW2KaE&feature=youtu.be




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gartner l2 b2b john deere


Shared: June 17, 2019

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Does your brand have a high 'digital IQ'? Gartner shares that 62% of brands that deal with B2B have a low digital IQ.

Excerpt:
"B2B companies have historically relied on manual and in-person methods to market and sell their products. Those include connections made at trade shows, tried-and-true sales team relationships, and channel partner agreements that have been in place for eons...[sic] Manufacturing brands must dramatically advance their digital competencies to k...
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gartner b2b digital competency digital IQ

April 10, 2019

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See our Complete Collection of Mark Roberts available in our store.

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Mark Roberts Christmas

November 29, 2018


Today's WSJ interviews a major PR company about social media trends for business. The PR exec promotes the value of using social media for B-2-B. Bridge's social media tool Chalkboard allows business partners to share news with each other and with each others' consumers - thereby speeding news to end consumers.

The article's take away is that social media requires planning - just like any form of business.

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Wsj stern graves b2B social media

October 6, 2015

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