April 5, 2019
54% of people looking for a product go directly to Amazon. That’s not good for nearly anyone in our industry. Amazon takes a 30% cut and keeps all the customer’s contact information (email, tel, address). If you’re a retailer, you can’t operate a successful business giving away 30% of your 50% cut of a retail sale.
If you’re a brand, over the last few year you were probably relishing in selling direct, cutting out the rep commission, and getting 100% of the sale. Well now Amaz...Read More